It is with great sadness that we announce the passing of Ian Kennedy OAM.

Ian served as a Director of the NeuRA Foundation since 2009 and was a tireless advocate for NeuRA and a voice of wisdom.

Ian co-authored the best-selling Australian marketing book The Power of One to One with Bryce Courtenay and was often referred to as the ​‘Father of direct marketing’. He won every significant Australian direct marketing award and was inducted into the Australian Direct Marketing Hall of Fame.

As Director of Marketing at advertising agency George Patterson, he was the architect of the Sydney Olympics 2000 ticketing campaign and the 2003 Rugby World Cup. Ian was the National President of The Starlight Children’s Foundation and was the Chairman for seven years.

Ian’s intelligence, personality and enthusiasm will be greatly missed. He leaves an incredible legacy of helping the NeuRA Foundation to reach many supporters that share our vision to Discover, Conquer and Cure.